Nintendo has been at the crossroads of video games and fitness since the famous Power Pad for the NES, and the Switch is the latest to receive a game powered
Weighing Peloton’s opportunity and risks ahead of IPO
Exercise tech company Peloton filed confidentially for IPO this week, and already the big question is whether their last private valuation at $4 billion might be too rich for the
Pokémon GO fitness gains were short-lived
During the supreme madness of the Pokémon GO season this summer, it wasn’t uncommon to hear people talk about how the insanely popular game was boosting activity levels and making
Step trackers in Happy Meals let you tone your McNuggets
The latest move by McDonalds to distance itself from its enduring image as a greasy, unhealthy fast food apocalypse is once sure to please fitness-conscious parents: for a limited time,