SeatGeek moves beyond resale tickets with new ‘Open’ platform

Sports teams and live event venues will soon be able to sell their tickets directly through SeatGeek. The company has focused on resale tickets until now — first by aggregating resale options from other sites, then by launching a marketplace where ticketbuyers can sell or transfer their tickets directly. But SeatGeek also showed its interest in “primary” ticket sales with… Read More

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